THEME: DIGITAL DIVIDENDS
Details for the DBF Trade Day event have been finalised under the theme of Digital Dividends and will take place on Friday, 16 November at 10.30am in the Main Theatre. Speakers will include Interactive Media expert Zoe Faulder , Social Net Solutions, Barry O’Neill (StoryToys.com) and Kemberlee Shortland (Tirgearr Publishing). This event is aimed at providing practical advice and provocative contributions to people working in the publishing and related professions. A brief programme is outlined below and there will be additional contributors on the day, a more detailed briefing document will be circulated before the event.
10.30 – 11.30 The Seven Steps to Going Digital
Practical steps on developing a digital strategy from
rights, through production, conversion, formats to distribution and marketing
Zoe Faulder
Zoe Faulder has an MSc in Interactive Digital Media from Trinity College and
has been working in Publishing since 2008. While working in Blackhall
Publishing she helped design and implement the eBook strategy
Tea/coffee
11.45 – 12.45 Social Media Is a Component – not an Add On
It’s about communities not customers
How Social Media Can Drive Sales, Discover Content and even Source Staff
Led by Social Net Solutions (SocialNetworkingSolutions.com)
2.30 – 4.15 E is Essential – So Embrace It
Digital Opportunities and Obstacles
Practitioners and Experts Share their Experiences, Practical Insights and Other Advice.
Contributors will include Barry O’Neill, StoryToys.com, Chenile Keogh,
Publisher, Y Books,Mads Haar, Lecturer in Interactive Media and founder of Haunted Planet.com and Kemberlee Shortland of Tirgearr Publishing www.Tirgearrpublishing.com
€10 per event, or €20 for the day, per company irrespective of the number of delegates to help defray some of the costs. If you would like to attend any or all of these events, please contact stephanie@publishingireland.com
Main Theatre, Smock Alley Theatre
Friday 16th, 10.00am – 4.30pm • By Invitation Only
A series of three events aimed at those working in the publishing sector. The events will explore innovations and developments in the industry with a particular focus on digital publishing.
To make an enquiry about this event please email: info@dublinbookfestival.com
With Celine Kiernan and Conor Kostick YA (Young Adult)
Launch Area, Smock Alley Theatre
Friday 16th, 10.00am – 11.00am
Booking essential, places limited to one class onlyFind out what inspires top sci-fi and fantasy authors Conor Kostick and Celine Kiernan. From the virtual worlds and sophisticated technology of Conor Kostick’s The Avatar Chroniclesto the fantastic world of Moorehawke inCeline Kiernan’s international smash-hit trilogy. Hear Conor and Celine talk about how they were inspired and the incredible worlds they have created. You might even be inspired to create a fantastical world of your own!To enquire about booking, please email: info@dublinbookfestival.com
Ages 7-8 years
Pearse Street Library
Friday 16th, 10.30am – 11.30am
Booking essential, places limited to one class only
Join us for a fun and imaginative workshop, creating characters and writing a story together with your class. Then write your own ending, draw some pictures and at the end of the workshop take your story home to show all your family and friends!
To enquire about bookings, please email: info@dublinbookfestival.com
Ages 9-10+ years
National Library of Ireland
Friday 16th, 10.30am – 11.30am
Booking essential, places limited to one class only
Best-selling author of the Alfie Green books Joe O’Brien will bring you on a journey Beyond the Cherry Tree with his enchanting fantasy novel. Hear about Josh Bloom’s adventures in this magical land and ask Joe how he comes up with all his great ideas for books!
To enquire about booking, please email: info@dublinbookfestival.com
John Givens, Joyce Russell, Dave Duggan and Garbhan Downey
Launch Area, Smock Alley Theatre
Friday 16th, 12.10pm – 12.50pm • Free entry



Bring sandwiches and imagination for a much needed lunchtime break and listen to John Givens, a native Californian and creative writing teacher, Dave Duggan, an award-winning writer and dramatist, Joyce Russell an award-winning author and Garbhan Downey, journalist, broadcaster, newspaper editor and literary editor, as they weave their words into a medley of beautiful, emotional and funny stories.
No booking required.
Michael McLoughlin, Vanessa Fox O’Loughlin, Paula Campbell and Sean O’Keefe. Chaired by Declan Meade
Launch Area, Smock Alley Theatre
Friday 16th, 1.00pm – 2.00pm • Free entry




We all have a book in us, or so they say. If you’re interested in finding out what the publishers are really looking for, the best practices in submitting your work and the big no-nos on the path to getting published, then join our publishers for a lunchtime of excellent free advice.
No booking required.
Launch Area, Smock Alley Theatre
Friday 16th, 2.30pm – 3.30pm • Free entry
Lee Henry’s Belfast Taxi: A drive through history, one fare at a time tells the real life stories of the Belfast taxi drivers who kept driving during the Troubles. A factual mix of personal testimonies, anecdotes and philosophical cabbie musings, the book acts as a social history of Belfast over the past 40 years. Belfast Taxi: A drive through history, one fare at a time is published by Blackstaff Press.
No booking required.
Eoin Purcell, Aoife Walsh, Antony Farrell and Kemberlee Shortland
Main Theatre, Smock Alley Theatre
Friday 16th, 6.15pm – 7.30pm • Free entry

![Aoife Walsh, The South Circular © Mark Duggan 2012 [close, colour]](http://www.dublinbookfestival.com/wp-content/uploads/2012/10/Aoife-Walsh-The-South-Circular-©-Mark-Duggan-2012-close-colour2-150x150.jpg)


As digital publishing, apps and ebooks drive change in the book industry, Eoin Purcell, Commissioning Editor at New Island Books, editor of Irish Publishing News and publisher of TheIrishStory.com leads a panel discussion with publishers Aoife Walsh, editor of The South Circular, a quarterly digital e-journal of short stories by emerging writers, and Antony Farrell, founder of Lilliput Press (1984) which has digitized some 150 titles for ebook trading. Kemberlee Shortland has experience in many aspects of publishing and writing and has recently launched Tirgearr Publishing – Ireland’s only all-digital publisher of adult genre fiction which enjoys an international market. All are taking advantage of digital publishing to reach audiences in new and exciting ways.
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John Kenny in Conversation with Albert Power and Jarlath Killeen
The Gutter Bookshop, Temple Bar
Friday 16th, 6.30pm – 7.30pm • Free entry – limited seats
Presenting Longsword (1762) – a pioneering novel of historical and psychological drama by Dublin-born clergyman Thomas Leland – its influence on the Gothic tradition in literature and its relevance to readers today. With Albert Power, writer, Gothic scholar, and editor of the 250th anniversary edition of Longsword and Jarlath Killeen, author and lecturer in Victorian Literature in the School of English, Trinity College Dublin. this discussion will be moderated by John Kenny, author and editor of horror anthology Box of Delights, among others.
No booking required, seats are limited and will be on a first come basis. We advise you arrive 15 minutes before the start time.
Main Theatre, Smock Alley Theatre
Friday 16th, 8.00pm – 9.30pm • €10/€8 concession
Madeleine Keane, literary editor of the Sunday Independent, broadcaster and co-founder of the Irish Book Awards, talks with the Irish Book Award nominees in the Best Newcomer category. An evening of optimism and hope as Madeleine discusses the literary journey of each nominee. The Nominee names have just been announced this week:
Mary Costello for the China Factory (Stinging Fly), Donal Ryan for The Spinning Heart (Lilliput Press, Doubleday Ireland), Rosemary McLoughlin for Tyringham Park (Poolbeg), Kathleen MacMahon for This is How it Ends (Little, Brown) and Selina Guinness for The Crocodile By the Door (Penguin Ireland).
BOOK NOW